Cedar Rock Capital
 
 

Cedar Rock Capital is an independent, employee-owned investment firm established in November 2002. The firm is dedicated to a single, longstanding investment process. Our clients include endowments, foundations, families and corporate pension funds. We are closed to new investors.

Buy and Hold Approach We pursue a long-only, buy-and-hold global equity strategy. We seek to minimise frictional costs and to defer capital gains by investing only in quoted companies that we believe capable of compounding in value indefinitely.

Investing in Quality and Value In selecting companies appropriate for long-term investment, we follow strict bottom-up criteria emphasising quality, value and managerial character. We seek companies capable of sustaining high returns on capital without requiring financial leverage. We weigh companies' free cash flow yields against long-term interest rates to determine value. Our criteria are demanding and our portfolios tend to be concentrated in 20 companies, selected globally.

Absolute Returns We make no attempt to control volatility relative to any benchmark. We aim to achieve positive absolute returns over the long term, with a strong capital preservation bias.

Our Background Our Chief Executive and portfolio manager, Andy Brown, conceived and managed a similar investment strategy at Morgan Stanley Investment Management, starting in 1996.

For further information, please call or email us:

+44 (0) 20 7563 1100
moreinfo@cedarrockcapital.com


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Cedar Rock Capital Limited
110 Wigmore Street
London W1U 3RW
United Kingdom
Tel: +44 (0) 20 7563 1100
Fax: +44 (0) 20 7563 1111

Issued by Cedar Rock Capital Limited ("Cedar Rock"), which is authorised and regulated by the Financial Conduct Authority. This is not a financial promotion for any of Cedar Rock's products and services. Access to information about Cedar Rock's products and services is limited to persons who are professional clients and eligible counterparties as defined by the FCA in the United Kingdom and other professional persons to whom it is lawfully permitted to provide such access. Investors should be aware that the value of investments and any income generated may go down as well as up and is not guaranteed. Investors may get back less than they have invested. Past performance is not a guide to future performance.

Registered Office: Cedar Rock Capital Limited, 20-22 Bedford Row, London WC1R 4JS
Registered in England No: 4466326
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